Customer Health Score Calculator
Multi-dimensional weighted health scoring across usage, engagement, support,
and relationship dimensions. Produces Red/Yellow/Green classification with
trend analysis and segment-aware benchmarking.
python health_score_calculator.py customer_data.json
python health_score_calculator.py customer_data.json --format json
from typing import Any, Dict, List, Optional, Tuple
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DIMENSION_WEIGHTS: Dict[str, float] = {
# Segment-specific thresholds (green_min, yellow_min)
SEGMENT_THRESHOLDS: Dict[str, Dict[str, Tuple[int, int]]] = {
"enterprise": {"green": (75, 100), "yellow": (50, 74), "red": (0, 49)},
"mid-market": {"green": (70, 100), "yellow": (45, 69), "red": (0, 44)},
"smb": {"green": (65, 100), "yellow": (40, 64), "red": (0, 39)},
# Benchmarks per segment for normalising raw metrics
SEGMENT_BENCHMARKS: Dict[str, Dict[str, Any]] = {
"login_frequency_target": 90,
"feature_adoption_target": 80,
"support_ticket_volume_max": 5,
"meeting_attendance_target": 95,
"escalation_rate_max": 0.25,
"avg_resolution_hours_max": 72,
"exec_sponsor_target": 90,
"multi_threading_target": 5,
"login_frequency_target": 80,
"feature_adoption_target": 70,
"support_ticket_volume_max": 8,
"meeting_attendance_target": 85,
"escalation_rate_max": 0.30,
"avg_resolution_hours_max": 96,
"exec_sponsor_target": 75,
"multi_threading_target": 3,
"login_frequency_target": 70,
"feature_adoption_target": 60,
"support_ticket_volume_max": 10,
"meeting_attendance_target": 75,
"escalation_rate_max": 0.40,
"avg_resolution_hours_max": 120,
"exec_sponsor_target": 60,
"multi_threading_target": 2,
RENEWAL_SENTIMENT_SCORES: Dict[str, float] = {
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def safe_divide(numerator: float, denominator: float, default: float = 0.0) -> float:
"""Return numerator / denominator, or *default* when denominator is zero."""
return numerator / denominator
def clamp(value: float, lo: float = 0.0, hi: float = 100.0) -> float:
"""Clamp *value* between *lo* and *hi*."""
return max(lo, min(hi, value))
def get_benchmarks(segment: str) -> Dict[str, Any]:
"""Return benchmarks for the given segment, falling back to mid-market."""
return SEGMENT_BENCHMARKS.get(segment.lower(), SEGMENT_BENCHMARKS["mid-market"])
def get_thresholds(segment: str) -> Dict[str, Tuple[int, int]]:
"""Return classification thresholds for the given segment."""
return SEGMENT_THRESHOLDS.get(segment.lower(), SEGMENT_THRESHOLDS["mid-market"])
def classify(score: float, segment: str) -> str:
"""Return 'green', 'yellow', or 'red' classification."""
thresholds = get_thresholds(segment)
if score >= thresholds["green"][0]:
elif score >= thresholds["yellow"][0]:
def trend_direction(current: float, previous: Optional[float]) -> str:
"""Return trend direction string."""
diff = current - previous
# ---------------------------------------------------------------------------
# ---------------------------------------------------------------------------
def score_usage(data: Dict[str, Any], benchmarks: Dict[str, Any]) -> Tuple[float, List[str]]:
"""Score the usage dimension (0-100).
Metrics: login_frequency, feature_adoption, dau_mau_ratio.
recommendations: List[str] = []
login = clamp(safe_divide(data.get("login_frequency", 0), benchmarks["login_frequency_target"]) * 100)
adoption = clamp(safe_divide(data.get("feature_adoption", 0), benchmarks["feature_adoption_target"]) * 100)
dau_mau = clamp(safe_divide(data.get("dau_mau_ratio", 0), benchmarks["dau_mau_target"]) * 100)
score = round(login * 0.35 + adoption * 0.40 + dau_mau * 0.25, 1)
recommendations.append("Login frequency below target -- schedule product engagement session")
recommendations.append("Feature adoption is low -- recommend guided feature walkthrough")
recommendations.append("DAU/MAU ratio indicates shallow usage -- investigate stickiness barriers")
return score, recommendations
def score_engagement(data: Dict[str, Any], benchmarks: Dict[str, Any]) -> Tuple[float, List[str]]:
"""Score the engagement dimension (0-100).
Metrics: support_ticket_volume (inverse), meeting_attendance, nps_score, csat_score.
recommendations: List[str] = []
# Lower ticket volume is better -- invert
ticket_vol = data.get("support_ticket_volume", 0)
ticket_score = clamp((1.0 - safe_divide(ticket_vol, benchmarks["support_ticket_volume_max"])) * 100)
attendance = clamp(safe_divide(data.get("meeting_attendance", 0), benchmarks["meeting_attendance_target"]) * 100)
nps_raw = data.get("nps_score", 5)
nps_score = clamp(safe_divide(nps_raw, benchmarks["nps_target"]) * 100)
csat_raw = data.get("csat_score", 3.0)
csat_score = clamp(safe_divide(csat_raw, benchmarks["csat_target"]) * 100)
score = round(ticket_score * 0.20 + attendance * 0.30 + nps_score * 0.25 + csat_score * 0.25, 1)
recommendations.append("Meeting attendance is low -- re-evaluate meeting cadence and agenda value")
recommendations.append("NPS below threshold -- conduct a feedback deep-dive with customer")
recommendations.append("CSAT is critically low -- escalate to support leadership")
return score, recommendations
def score_support(data: Dict[str, Any], benchmarks: Dict[str, Any]) -> Tuple[float, List[str]]:
"""Score the support dimension (0-100).
Metrics: open_tickets (inverse), escalation_rate (inverse), avg_resolution_hours (inverse).
recommendations: List[str] = []
open_tix = data.get("open_tickets", 0)
open_score = clamp((1.0 - safe_divide(open_tix, benchmarks["open_tickets_max"])) * 100)
esc_rate = data.get("escalation_rate", 0)
esc_score = clamp((1.0 - safe_divide(esc_rate, benchmarks["escalation_rate_max"])) * 100)
res_hours = data.get("avg_resolution_hours", 0)
res_score = clamp((1.0 - safe_divide(res_hours, benchmarks["avg_resolution_hours_max"])) * 100)
score = round(open_score * 0.35 + esc_score * 0.35 + res_score * 0.30, 1)
if open_tix > benchmarks["open_tickets_max"] * 0.5:
recommendations.append("Open ticket count elevated -- prioritise ticket resolution")
if esc_rate > benchmarks["escalation_rate_max"] * 0.5:
recommendations.append("Escalation rate too high -- review support process and training")
if res_hours > benchmarks["avg_resolution_hours_max"] * 0.5:
recommendations.append("Resolution time exceeds SLA target -- engage support leadership")
return score, recommendations
def score_relationship(data: Dict[str, Any], benchmarks: Dict[str, Any]) -> Tuple[float, List[str]]:
"""Score the relationship dimension (0-100).
Metrics: executive_sponsor_engagement, multi_threading_depth, renewal_sentiment.
recommendations: List[str] = []
exec_score = clamp(safe_divide(data.get("executive_sponsor_engagement", 0), benchmarks["exec_sponsor_target"]) * 100)
threading = data.get("multi_threading_depth", 1)
thread_score = clamp(safe_divide(threading, benchmarks["multi_threading_target"]) * 100)
sentiment_str = data.get("renewal_sentiment", "unknown").lower()
sentiment_score = RENEWAL_SENTIMENT_SCORES.get(sentiment_str, 50.0)
score = round(exec_score * 0.35 + thread_score * 0.30 + sentiment_score * 0.35, 1)
recommendations.append("Executive sponsor engagement is weak -- schedule executive alignment meeting")
recommendations.append("Single-threaded relationship -- expand contacts across departments")
if sentiment_str == "negative":
recommendations.append("Renewal sentiment is negative -- initiate save plan immediately")
return score, recommendations
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def calculate_health_score(customer: Dict[str, Any]) -> Dict[str, Any]:
"""Calculate the overall health score for a single customer."""
segment = customer.get("segment", "mid-market").lower()
benchmarks = get_benchmarks(segment)
usage_score, usage_recs = score_usage(customer.get("usage", {}), benchmarks)
engagement_score, engagement_recs = score_engagement(customer.get("engagement", {}), benchmarks)
support_score, support_recs = score_support(customer.get("support", {}), benchmarks)
relationship_score, relationship_recs = score_relationship(customer.get("relationship", {}), benchmarks)
usage_score * DIMENSION_WEIGHTS["usage"]
+ engagement_score * DIMENSION_WEIGHTS["engagement"]
+ support_score * DIMENSION_WEIGHTS["support"]
+ relationship_score * DIMENSION_WEIGHTS["relationship"],
classification = classify(overall, segment)
prev = customer.get("previous_period", {})
"usage": trend_direction(usage_score, prev.get("usage_score")),
"engagement": trend_direction(engagement_score, prev.get("engagement_score")),
"support": trend_direction(support_score, prev.get("support_score")),
"relationship": trend_direction(relationship_score, prev.get("relationship_score")),
overall_prev = prev.get("overall_score")
trends["overall"] = trend_direction(overall, overall_prev)
# Combine recommendations
all_recs = usage_recs + engagement_recs + support_recs + relationship_recs
"customer_id": customer.get("customer_id", "unknown"),
"name": customer.get("name", "Unknown"),
"arr": customer.get("arr", 0),
"overall_score": overall,
"classification": classification,
"usage": {"score": usage_score, "weight": "30%", "classification": classify(usage_score, segment)},
"engagement": {"score": engagement_score, "weight": "25%", "classification": classify(engagement_score, segment)},
"support": {"score": support_score, "weight": "20%", "classification": classify(support_score, segment)},
"relationship": {"score": relationship_score, "weight": "25%", "classification": classify(relationship_score, segment)},
"recommendations": all_recs,
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CLASSIFICATION_LABELS = {
"yellow": "NEEDS ATTENTION",
def format_text(results: List[Dict[str, Any]]) -> str:
"""Format results as human-readable text."""
lines.append("CUSTOMER HEALTH SCORE REPORT")
green_count = sum(1 for r in results if r["classification"] == "green")
yellow_count = sum(1 for r in results if r["classification"] == "yellow")
red_count = sum(1 for r in results if r["classification"] == "red")
avg_score = round(safe_divide(sum(r["overall_score"] for r in results), total), 1)
lines.append(f"Portfolio Summary: {total} customers")
lines.append(f" Average Health Score: {avg_score}/100")
lines.append(f" Green (Healthy): {green_count}")
lines.append(f" Yellow (Attention): {yellow_count}")
lines.append(f" Red (At Risk): {red_count}")
label = CLASSIFICATION_LABELS.get(r["classification"], "UNKNOWN")
lines.append(f"Customer: {r['name']} ({r['customer_id']})")
lines.append(f"Segment: {r['segment'].title()} | ARR: ${r['arr']:,.0f}")
lines.append(f"Overall Score: {r['overall_score']}/100 [{label}]")
lines.append(" Dimension Scores:")
for dim_name, dim_data in r["dimensions"].items():
dim_label = CLASSIFICATION_LABELS.get(dim_data["classification"], "")
lines.append(f" {dim_name.title():15s} {dim_data['score']:6.1f}/100 ({dim_data['weight']}) [{dim_label}]")
for dim_name, direction in r["trends"].items():
arrow = {"improving": "+", "declining": "-", "stable": "=", "no_data": "?"}
lines.append(f" {dim_name.title():15s} {arrow.get(direction, '?')} {direction}")
lines.append(" Recommendations:")
for i, rec in enumerate(r["recommendations"], 1):
lines.append(f" {i}. {rec}")
def format_json(results: List[Dict[str, Any]]) -> str:
"""Format results as JSON."""
"report": "customer_health_scores",
"total_customers": total,
"average_score": round(safe_divide(sum(r["overall_score"] for r in results), total), 1),
"green_count": sum(1 for r in results if r["classification"] == "green"),
"yellow_count": sum(1 for r in results if r["classification"] == "yellow"),
"red_count": sum(1 for r in results if r["classification"] == "red"),
return json.dumps(output, indent=2)
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parser = argparse.ArgumentParser(
description="Calculate multi-dimensional customer health scores with trend analysis."
parser.add_argument("input_file", help="Path to JSON file containing customer data")
choices=["text", "json"],
help="Output format (default: text)",
args = parser.parse_args()
with open(args.input_file, "r") as f:
except FileNotFoundError:
print(f"Error: File not found: {args.input_file}", file=sys.stderr)
except json.JSONDecodeError as e:
print(f"Error: Invalid JSON in {args.input_file}: {e}", file=sys.stderr)
customers = data.get("customers", [])
print("Error: No customer records found in input file.", file=sys.stderr)
results = [calculate_health_score(c) for c in customers]
if args.output_format == "json":
print(format_json(results))
print(format_text(results))
if __name__ == "__main__":