Metrics and Reporting Map Template

Launchpad success metrics only work if the team can measure them. A metric that depends on a spreadsheet no one owns or a report no one can reproduce is a delivery risk.

This template helps deployed teams connect each desired outcome to the data source, calculation, owner, and reporting cadence behind it.

Why It Helps

Engineering uses this map to validate instrumentation needs, data quality, dashboard feasibility, operational monitoring, and whether the product can prove it is improving the service.

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| Metric | Why it matters | Current value | Target value | Source today | Calculation | Owner | Reporting cadence | Data quality concern | Engineering need |
| --- | --- | --- | --- | --- | --- | --- | --- | --- | --- |
| Application completion time | Measures whether residents can finish the process faster. | Unknown | 20% reduction | Form analytics and case timestamps | Submission timestamp minus start timestamp | Product manager | Monthly | Start timestamp not captured today | Add event tracking |
| Time to first case action | Shows whether staff can start work sooner. | 6 business days | 2 business days | Legacy case report | First staff note minus submission date | Operations lead | Weekly | Manual notes may be inconsistent | Validate report query |
| Notice delivery failure rate | Shows whether residents receive updates. | Unknown | Less than 2% failed notices | Email service logs | Failed notices divided by sent notices | Communications lead | Weekly | Current manual email has no logs | Instrument notification service |

Questions to Ask Without Engineering

Question	Why it matters
Where does the current value come from?	If there is no source, the baseline may need discovery.
Who trusts the number?	A disputed metric will not survive governance review.
How often does it need to update?	Real-time dashboards and monthly reports are different technical problems.
What action will the team take when it changes?	A metric with no decision attached may not need engineering investment.

What to notice: metrics are not just reporting. They create requirements for events, logs, data quality, and ownership.